Professor Jan Jonker, Radboud University, Nijmegen, The Netherlands will publish a new book in the series: New Business Models. This book: Samen werken aan waardecreatie or – translated in my own words: Collaboration for value creation – will be presented and discussed during the Symposium New Business Models, November 13, 2014. It is an inspirational book which will hopefully activate more people to implement WEconomy. This blog post tells about the co-writing process and zooms in on Guiding principles for WEconomy, the chapter of the book my group has been working on.